How to build sales budgets that are aggressive, achievable, and relevant.
This talk is about strategy and is pitched to C-P level executives as well as field sales staff. It will take the audience through a bottoms up approach to sales budget development to get corporate and field staff on the same page.
Sales goals will become a shared vision and not just a tops down exercise in futility.
My experience as a line manager of a $130 million dollar business at Citigroup and 25 years as a consultant to major profit and non-profit companies will be used as examples of what is possible in their organizations.
The companies who apply these proprietary principles will achieve more, make more money and retain their best sales staff.